Archive for category Good Gifts & Ideas
Announcing Camp Square Books, May 21 – 24, 2013
Why should kids have all the fun? “Camp Square Books” will kick off in late spring when four notable authors appear in the Oxford, Mississippi bookstore on four consecutive days, beginning Tuesday, May 21, with Bill Cheng and his remarkable first novel, Southern Cross the Dog, which is drawing early comparisons to the works of Cormac McCarthy and Flannery O’Connor as an epic literary debut.
Square Books staff members have organized additional events throughout the four day period featuring Oxford writers and educators to create an itinerary of local literary sightseeing, picnics, lectures, hikes, a bus trip to Taylor Grocery and Billy Ray’s Farm, and ample opportunities for participants to rest, read, and regroup at a local bar where they will meet fellow booklovers and, what else, a few writers. Those who register for Camp Square Books will be able to attend all activities, receive signed copies of all four books, and have reserved seating at all events.
Wednesday, May 22, three-time National Book Award Finalist and the bestselling author of 12 critically acclaimed novels, Gail Godwin, will take center stage. Described by John Irving “as a present-day George Eliot,” (and by Richard Howorth as “every bit Peter Taylor’s peer”), Godwin will read from her splendid new novel, Flora – an evening not to be missed. That morning there will be a talk on Southern women writers, and at dinner there will be a chance to hear from Godwin’s editor, Nancy Miller.
Thursday, laugh-out-loud storyteller, banjo-picker and raconteur Clyde Edgerton will present his new book of nonfiction, Papadaddy’s Book for New Fathers, in which he shares his wisdom gained from three decades of fatherhood with other dads, young and old alike. Finally, a Civil War historian will talk Friday morning at the L. Q. C. Lamar House preceding the brown bag lunch appearance of Jeff Shaara, who will conclude activities with his novel about the siege of Vicksburg, Chain of Thunder.
Elizabeth Nichols (800-637-0037 ext. 6614, firstname.lastname@example.org) is the Southern Independent Booksellers Alliance (SIBA) bookstore liaison.
Elizabeth came to ABA from Columbia University, where she worked in donor relations. “I want booksellers to know that I really mean it when I say they can call me any time,” she said. “They’ve made a great choice by joining ABA, and I’ll do whatever I can to help them get the most out of their membership.” Elizabeth studied sociology at Hunter College and Russian studies at NYU. In her spare time she enjoys light hiking, cooking, and volunteering at the LGBT Community Center in Manhattan. In addition, one of Elizabeth’s favorite pastimes is to browse for memoirs at Book Culture and the Strand.
The Dewey Readathon is coming up on October 24. I know that is only three weeks away but I have a brilliant idea and I’m hoping my southern indie bookstore members will jump in with both feet. One of the many goals of SIBA is to assist stores in getting and keeping an online presence without adding to the workload. That is impossible but reducing the workload to get involved online is very possible. And the Dewey Readathon is among the best I’ve come up with, so please read on if you want to:
enjoy virtually free advertising and promotion
connect in a real way with the hard-working book bloggers across the internet
contribute to the literacy movement
partner with a blogger that will affiliate with your store and blog on your behalf
What do I have to do, you ask?
1) Familiarize yourself with the Dewey Readathon by visiting http://24hourreadathon.com/ (be sure to check out the FAQ)
2) You need to have wifi access in your bookstore.
3) Your store would need to be open for the 24 hours of the Readathon.
4) Email me (email@example.com) if you meet the criteria and want to be added as a participating store.
SIBA is going to coordinate with the Dewey Readathon Bloggers to find the ones near participating SIBA Stores to put them. The Bloggers will make themselves comfortable in your store for the night (you can provide coffee and snacks if you’d like and hopefully some comfy seating is available as well). The bloggers will read books from your shelves and blog about what they read each hour. SIBA will be encouraging the bloggers to also blog about your store and to become an affiliate/fan of the store ongoing. If we can pull this together in the South, we may try to take it national next year. Imagine all of the book bloggers connecting with indie stores in a way that furthers everyone’s cause.
Eighty-six book bloggers have signed up to participate in the Dewey Readathon so far this year and there were over 120 who participated in the last Readathon. SIBA wants to help her stores connect with these bloggers. Let me hear from you.
from Karin Wilson – Bag Stuffers
Printing a simple flyer for upcoming events in your store helps keep your customers returning. If you don’t have a lot of events scheduled you can include books coming out soon or your staff picks. We sometimes include community events as well that are happening in our downtown. Something we are starting to do now that adds an extra incentive to come back is including a coupon on the bottom of the flyer for a discount that can be used during a window of time in the future. (Does anyone have kids and shop at Limited Too? This is a huge marketing campaign they do). For example, for the month of July the coupon might be 15% off your next purchase during Aug 10th – Aug 31st. This also helps you kind of track how effective your bag stuffers are. We also have a printer who prints a huge advertisement on the backside (coupons to use for them as well can be included in the ad) and this pays for all the printing and graphic design!
Learn how to locate and post great videos to your website and email newsletters.
Many of these folks go on to write books.
from Maggie Reads
Get to know southern bloggers. Build relationships and share resources.
from the 3/50 project
Make use of resources. Don’t reinvent the wheel.
Use special days to promote special events.
Hello, I am at the end of my first full day back to work since my surgery. Bear with us. Nicki and I are here pounding out everything you need to work the SIBA Trade Show. It works if you work it! I’m glad to be back in the saddle. I’m looking forward to seeing you at SIBA and wanted to share this highly effective strategy from Karin Wilson at Page & Palette. Thanks again for all of your thoughts and prayers, kind words and lovely flowers, gifts & phone calls. I feel loved. — Wanda
We are promised all kinds of specials from publishers and other vendors promising free freight, better discounts, dating etc. Most of us take advantage of these specials by ordering more (or ordering at all for that matter!). The problem is, when the order comes in we either don’t receive what we’re promised, or worse, don’t remember! Either way we’re losing out in both money and the time it takes to get all this straightened out!! Something Page and Palette put in place years ago that has saved us literally thousands of dollars over the years is creating purchase orders that “remind” us what we were promised. You have to create a purchase order anyway, might as well create one that helps you and your bookkeeper verify you’re charged correctly.
Page and Palette creates purchase orders that show the month the order is supposed to come in, the discount promised, dating and whether or not we’re supposed to receive free freight. When terms are set and known and coming in right away we just use something similar to today’s date.
For example, if I place an order with let’s say Health Communications and the special is 25+ books, 50% discount, 60 days dating and free freight and I want this order shipped May 10th. You may want to use the following purchase order: HE5060EY.
|HE||Two-digits to represent vendor|
|E||Month coming in (A=Jan, B=Feb, etc.)|
|Y||Yes free freight (N not free freight)|
You can do whatever works for you! I promise this will save you a ton of money because one in every ten invoices is WRONG and it’s not in your favor! When you are charged incorrectly, simply make a notation on your check when sending in your payment what the charge should have been and a phone call is not necessary. Why should you have to pay your bookkeeper the time it takes to do this! The only time a call would be necessary is when the vendor ships your product before the assigned ship date (in which case you take dating from the original ship date of course!).
The EAT. SLEEP. READ. CALENDAR!
Created exclusively for independent bookstores by your regional booksellers’ associations, independent booksellers, and IndieBound.
Here’s an exclusive offer for independent booksellers to show support of IndieBound and the regional booksellers’ associations.
EAT. SLEEP. READ. offers daily book trivia provided by independent booksellers across the country. Offer your customers a unique calendar for 2010 that is IndieBound all year round.
- At just $4.00 cost per calendar, you can use it as a promotional piece; give it as a gift for your best customers; or simply price it as you would any other boxed calendar. Suggested retail price is $12.95.
- Featured title in all regional association holiday catalogs.
- Packed with 365 days of book trivia, this calendar makes a great tool for promoting IndieBound and former Indie Pick bestsellers, all year long.
- A portion of each calendar sale goes directly to your regional independent bookselling association to support bookseller education. Your investment will go a long way in helping your local association. Support your regional, so we can continue to support YOU!
- Bookazine is donating all shipping costs to benefit independent booksellers and their trade associations.
- Produced in conjunction with Workman Publishing.
SHIPS AUGUST 15, 2009
ORDERING INSTRUCTIONS: Calendars must be purchased in case quantity multiples (30 calendars), non-returnable only.
Download an order form here