Posts Tagged trade show
Love an Indie #SIBA11 Membership Offer for Book Bloggers
Calling All Book Bloggers ! SIBA wants to make a trade. Place a “Find an Indie Bookstore” badge above the fold on the homepage of your website and SIBA will waive your $195 dues. Just let us know when the badge has been placed and we will mark you current. There are many benefits to membership in SIBA. Let us count the ways!
- Receive a complete contact list of all of SIBA’s member stores on demand—including contact names, email addresses, phone and mailing addresses via email.
- Three passes to the #SIBA11 Trade Show.
- Reduced prices for advertising & table rental at #SIBA11.
- Be informed. Stay in the loop. Don’t miss the numerous SIBA opportunities to connect with each other, indie booksellers, and the industry-at-large across the south.
We’re all in this together!
Steps to Love an Indie and become a member of SIBA for Free:
- Choose a badge and embed the appropriate code on your website, “above the fold.”
- Email email@example.com when your badge is on your site, and we will give you a free membership in SIBA ($195 value!)
Michelle Cavalier, Owner, Cavalier House Books
I was terrified to go to the SIBA trade show! I opened my store in September of ’09, and it still doesn’t feel real, so I knew people were going to call me out on it. I thought that people would tell me I wasn’t a real bookseller and that I didn’t belong. Basically, that they would find me out and know my secret. I’m not a bookseller! I’m just a book lover. I don’t know anything about running a business.
And then I got there and I saw it. You are all just like me. Everyone in this business is in it because they love books. Yeah, they may be older and wiser than me and they may have some clue as to what it means to own or run a small business, but really I had nothing to hide or be ashamed of.
The day of education served to solidify this new belief. SIBA is, as the acronym allows, an alliance. The trade show was about being a book lover and learning to be a better bookseller. There were people here to help me learn the business and promotional stuff! I wanted to divide myself into several ‘mini-me’s in order to attend all of the available classes and panels, but alas there is only one of me. However, those I was able to attend were great.
First was “Get in Bed with a Book Blogger” with the bloggers from Beatrice.com (Ron Hogan) and The Book Lady’s Blog (Rebecca Joines Schinsky) as well as Kelly Justice, owner of Fountain Bookstore and SIBA president. I was so looking forward to this because I am ready to jump in bed with a blogger of my own. What should I expect of her? She of me? They answered it all and I am ready to implement their suggestions in my store and online. Then there was what I called the Malaprops’ Twitter Class. I asked several questions, but they were patient with me. I had no idea how Twitter worked really or the etiquette of it. Thanks to the Malaprops’ ladies I have been significantly more active on Twitter, but I still have a lot to learn (and a lot of first day of school awkwardness to get over).
I also attended two author panels (“True Southern: Books Steeped in the South” and “Cooking Up a Storm: Sharing recipes with readers”) as well as all of the author meals (wherein we did not eat authors, but listened to them speak). From the very first breakfast my TBR pile started growing and by Sunday evening it was taller than I am. How could I ever have been intimidated by these authors? They were all so eager to talk about their work and mine. Everyone was so approachable, and I realized – these are my people! Then the exhibits opened and I saw so many people geeking out over new books. It was so exciting and refreshing to see so many people as excited as I was about exactly the same things. Our collected passion: books!
The final coup came on Sunday morning at the “Good Ideas Breakfast.” I shared my idea of partnering with a local travel agent for literary tours, and they liked it. Everyone was so supportive. They liked my idea and counted me as one of their own. As it turns out, all of my insecurities were unfounded. I am not only a booklover, but a bookseller and business owner. So, thanks to you, my fellow SIBA members, for reminding me why I’m doing this in the first place. See you again next year.
How did email become such a burden? I remember the first time I was able to email hundreds of people at one time with information that I had before had to print, proof, fold, insert, address, post, and mail. And the first time I was able to send an attachment to several folks for review. When before we had done these round-robin mailings where folks would make their comments, and mail it on to the next recepient. And likely, it never made its way around and would have to wait until folks got together in person. Email is a beautiful thing.
And yet, I struggle with David Allen’s GTD strategy of emptying my email box daily. When I move items to folders before they are done, I forget about them. And it does not seem productive to have a folder called Stuff To Do. Sometimes I print them out and make a stack in my physical inbox so that I can move them out of my email inbox but that seems counter-intuitive, like handling a piece of paper one too many times. And then there is my volleyball strategy. It is where I basically throw the email back over the net to the person that sent it without really dealing with the issue at hand, by continuing to ask questions, or further delineate, or sometimes to even ask them to call me. (I want to apologize to you personally right now if you see yourself in any of my email responses, and, if you do, feel free to email me about it.)
I have 79 emails in my email inbox right now. I plowed through a ton of them today which led me to thinking about this blog post. And still I have 79. The oldest one is dated Jan. 31, 2010. It is a welcome email to compete.com that I have not visited since I signed up. I have flight info for trips I have yet to take. There are many emails about BEA events and the SIBA Book Awards, SIBA Trade Show Info, and Google reminders. And all of these things are important to me. Proof of their importance is that they are still in my inbox. But at the same time, they are still in my inbox. Tomorrow, it is my goal to empty my email inbox. Wish me well.